All-or-Nothing funding means that you won’t charge Supporters unless your campaign goal is reached.

For example, a restaurant that would like to expand but won’t be able to unless a minimum goal is reached might consider using this option.

An all-or-nothing campaign works like this:

1. As you’re setting up your Campaign, select the All-or-Nothing option.
2. When Supporters make contributions, their credit cards will not be charged until your goal is reached.
3. Once the campaign closes, Supporters will be notified whether or not the goal was reached and advised that their card will or will not be charged.